According to the Association of Turkish travel agencies, this system has led to falling revenues in the industry, depo.ua reports with reference to Hurriyet daily news.
“Because this system, by definition, is attractive for tourists who want to save money, the hotel can not raise the prices, even though their costs are rising every year. We need gradually to reduce the number of hotels operating under this system “, – the head of the Association of Turkish travel agencies Basaran Ulusoy said .
One way to increase revenue is to attract more wealthy tourists to Turkey, Ulusoy said, adding that Turkey’s hotels offer a high quality service, but lower prices comparing with European hotels.
“We must also intensify our efforts to diversify our tourism and extend our season to 12 months, not only in the spring and summer months like we have now,” he said.